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Find great Baidu keywords & questions

Find Keywords Using Baidu Autocomplete

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Baidu by the Numbers

Baidu dominates China's search market with 70%+ share, making it essential for any business targeting Chinese consumers.

70%+
China Search Market Share
1.4B
Potential Audience
#4
Global Search Engine

Baidu Keyword Research Tool

Enter the Chinese market with Baidu keyword research. Baidu is China's dominant search engine with over 70% market share. For any business looking to reach 1.4 billion Chinese consumers, Baidu keyword research is essential.

Why Use Baidu for Keyword Research?

  • Dominant search engine in China
  • Over 70% market share in Chinese search
  • Essential for reaching Chinese consumers
  • Unique search behaviors and trends

How It Works

1Enter your keyword in Chinese or English
2Get Baidu autocomplete suggestions
3Understand Chinese search behavior
4Optimize for the Chinese market

Who Uses This Tool?

Businesses expanding to China
Chinese market researchers
International SEO specialists
E-commerce sellers targeting China

Understanding Baidu for Chinese Market Entry

Baidu is to China what Google is to the rest of the world—the dominant search engine controlling over 70% of the market. For any business looking to reach Chinese consumers online, Baidu keyword research is not optional, it's essential.

Baidu's autocomplete and search behavior differ significantly from Western search engines. Chinese users have different search patterns, use different terminology, and have platform-specific expectations shaped by China's unique internet ecosystem including WeChat, Alibaba, and local services.

Search queries on Baidu often include simplified Chinese characters, Pinyin romanization, and sometimes mixed Chinese-English terms for technology and brands. Understanding these variations is crucial for effective keyword targeting in the Chinese market.

Key Takeaways

  • Chinese-hosted sites (.cn) with ICP licenses rank better
  • Simplified Chinese content is required for ranking
  • Mobile-first optimization is critical in China
  • Baidu gives weight to content freshness and update frequency

Pro Tips for Baidu Keyword Research

Expert strategies to maximize your Baidu keyword research results

Research in Simplified Chinese

Use native Chinese terms, not direct translations. Chinese consumers use different terminology than English speakers. Research with simplified Chinese characters for accurate suggestions.

Understand Pinyin Searches

Many Chinese users type Pinyin (romanized Chinese) which auto-converts to characters. Research both character-based and Pinyin variations of your target keywords.

Consider Regional Variations

China's regions have different dialects and terminology. Research keywords with city and province modifiers. Shanghai consumers may search differently than Beijing consumers.

Research Baidu-Specific Platforms

Baidu owns Baike (wiki), Zhidao (Q&A), and Tieba (forums). Research keywords that appear on these platforms—they rank highly in Baidu results.

Plan for ICP License Requirements

Serious China SEO requires an ICP license and Chinese hosting. Use keyword research to validate market opportunity before investing in localization infrastructure.

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Our FAQs

Frequently Asked Questions

Know More
kwrds.ai supports both Simplified Chinese characters and Pinyin input for Baidu keyword research. For best results, use native Chinese terms rather than translations, as Chinese search behavior differs significantly from Western markets. Consider using common Chinese phrases and colloquialisms.
Baidu favors Chinese-hosted websites (.cn domains), Simplified Chinese content, and sites with ICP licenses. Baidu's algorithm weighs factors like page load speed within China, mobile optimization, and content freshness differently. Understanding Baidu-specific ranking factors is crucial for China market entry.
Yes! Baidu autocomplete reflects regional search variations across mainland China. Different provinces and cities may have unique search patterns for products, services, and local terms. Our tool captures these variations to help you target specific Chinese markets.
While not strictly required, Chinese-hosted websites with .cn domains and ICP licenses rank significantly better on Baidu. For serious China market penetration, consider hosting within China. For initial research, our keyword data helps you understand Chinese search demand before investing in localization.
Baidu doesn't publicly share search volume data like Google. Our Pro tier provides estimated search volumes based on available data sources. For Baidu specifically, focus on autocomplete suggestions as indicators of search popularity and use volume estimates directionally rather than as exact figures.

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Pricing Plans

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Free

Keyword Research Tool

Ideal for:

Individuals, bloggers, and anyone getting started with SEO

  • Access to advanced AI keyword research tool, people also ask tool (PAA)
  • 10 "AI Research" queries per month
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$39 /month, billed annually

UI Full Access

Ideal for:

SEO professionals, digital marketers and businesses

  • All features of the Free plan +
  • 1,500 monthly Keyword Research, PAA, SERP, and all other queries
  • 500 monthly Detailed/Short/Similar Answers advanced AI Research queries
  • API access
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Full API Plan

Ideal for:

Startups, SMBs, and Medium-Large enterprises needing custom API solutions

  • 1,200 monthly API calls (40 daily) on any of our API endpoints
  • Access to advanced AI keyword research tool
  • Access to search volumes, CPC, trends, and competition, intent, SERP, and all other metrics

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